· your customer to approve website design but pay for additional work if multiple choice required;
· writing of a “Detailed Specification” covering all elements of the website design work, to provide your customer with a complete record of the work done;
· regulating customer changes to the specification;
· provides concisely for responsibility for search engine strategy.
· lists excluded matters for customer's separate attention - e.g. names, hosting; merchant service;
· testing and acceptance;
· alternative payment arrangements;
· ownership of all elements of the software both created and plugged in;
· appropriate legal provisions - exclusions, indemnities, etc.
· regulating customer changes to the website design specification so that it is clear what work is “extra”.